Pages

Saturday, December 18, 2004

Ads to be allowed on community radio in India

Ads to be allowed on community radio:

"The draft guidelines for popularising community radio in India, which was submitted to the government last week, recommended extending community radios beyond educational institutions, besides permitting advertisements for a maximum of five minutes per hour, a senior official said here today."

"Advertisements have been restricted to avoid unhealthy competition with the commercial radios," said Rakesh Kakkar, addressing a valedictory session of a six-day, international workshop for community radio station managers, organised by the Commonwealth of Learning, UNESCO and the Anna University here. Kakkar is advisor (broadcasting), to the Telecom Regulatory Authority of India.

No comments:

Post a Comment